The Jordan Health Communication Partnership (JHCP) worked with a broad variety of public and private partners to implement a comprehensive national health communication strategy. A nine-year project funded by USAID, JHCP carried out cross-cutting strategic, integrated behavior change communication activities under a unified national brand, “Our Health, Our Responsibility.” Communication activities fostered health competence by empowering individuals, families, communities, and institutions with the necessary knowledge, skills and resources to improve and sustain health.






