Rock Point 256, a 30-minute radio serial drama for Ugandan youth, is designed to influence the actions of its young listeners by modeling positive behaviors. Story lines have included unplanned pregnancies, couple HIV/AIDS counseling and testing, unprotected sex, stigma, violence against women and alcohol abuse. The radio program broadcasts in 3 languages every week on 16 radio stations across Uganda.
More than half the young people surveyed in 14 districts of Uganda have listened to the series and one third of listeners tune in regularly. The award winning radio program was voted the best radio program of 2010 by readers of New Vision, the leading daily newspaper in Uganda.
The radio program is supported with Rock Point 256 comic books and interactive tools and peer educators are trained on using these tools.
Rock Point 256 is produced by Y.E.A.H. (Young Empowered and Healthy) with technical assistance from the Health Communication Partnership-Uganda with funding from USAID. Please visit Y.E.A.H.'s website at http://www.yeahuganda.org.
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