Family Planning

APROPO - A Holistic And Creative Communication Strategy To Battling Myths And Rumors In Peru. 1991-Present. The purpose of this project is to assist APROPO (Apoyo a Programas de Población) in the design, implementation and evaluation of national multi-media communication strategies to generate demand for family planning services, and address myths that impede contraceptive use. Productions include radio programs, radio spots, TV sketches, street theatre and press packages.

One Message, One Quality of Care Tool: CLIENT-PROVIDER ORIENTATION MATERIALS for Brazilian Family Planning Association1985-1987. A complete set of client- provider orientation materials (brochures, flipcharts, wallcharts, manuals) was developed for use by the Association of Brazilian Family Planning Agencies affiliates throughout the country.

HABLEMOS CON CONFIANZA: COMPUTER BASED TRAINING. 1991+. Hablemos con Confianza is a computer-based interpersonal communication and counseling (IPC/C) curriculum designed for use by providers in Latin America. Now in its fifth version, the training package includes a set of videos to model behavioral and attitudinal skills that promote informed choice within empathetic client-provider interactions.

PARAGUAY'S HEALTH FAIR. 19(??). Paraguay's Health Fair was designed to provide information, education, entertainment and counseling concerning reproductive health and family planning, sexually transmitted diseases and domestic violence. The fair includes artistic presentations, entertainment-education activities (street theatre, videos, board games) and confidential booths where the public can seek counseling with trained providers.

"LAS MANITOS": An Integrated Mass Media Communication Campaign. 1993-1996. "Las Manitos" was an integrated mass media communication campaign designed to increase awareness of and generate demand for reproductive health services in Bolivia's urban centers.

"LAS TROMES" - Selling Information as the Product. 1993. This campaign was created to increase the number of visits to Family Planning providers in Lima, Pirua and Cuzco, and promote contraceptive use by addressing myths and barriers. Productions include TV spots, posters, signs and banners, radio infospots, and other promotional materials.

THE LILAC TENT: Reproductive Health Travels to Rural Bolivia. 1998-Present. This project is comprised of three travelling lilac-colored tents complete with entertainment, educational games and activities, created to disseminate reproductive health information throughout rural Bolivia. The tents also serve as a locus for IEC skills training nationwide.

NATIONAL REPRODUCTIVE HEALTH PROGRAM: Formulating a Strategy. 1989-1994. Assistance was provided to the IEC Subcommission of the National Reproductive Health Program (NRHP) in the design and implementation of an IEC strategy for reproductive health communication. Products included a national logo, print materials, and audio cassettes.

PROQUALI: Improving Reproductive Health Services in Brazil. 1996-(?). The PROQUALI strategy used an accreditation model to improve and verify the delivery of quality reproductive health services, as well as a communication campaign (targeting clinics and clients) to promote services by accredited providers.

VASECTOMIA: "Um Acto de Amor". 1988-89. This highly successful project used mass media to promote vasectomy services in three regional centers in Brazil, and was one of the first integrated mass media campaigns to promote vasectomy in Latin America.