Television Campaign Spots
AIDS PREVENTION CAMPAIGN: Involving Family Planning Workers. 1988-1989. The purpose of this project was to assist the Peruvian Ministry of Health in an AIDS prevention campaign to inform adults in Lima about the prevalence of AIDS in Peru, HIV transmission routes, and prevention measures. The campaign produced TV and radio spots, claymation stills for cinemas, comic books, pamphlets and posters for health workers.
JUNTOS DECIDIMOS CUANDO: "Together We Decide When" - A Nicaraguan Youth Campaign. 1997-1998. Juntos Decidimos, a national communication campaign in Nicaragua aiming to reduce adolescent pregnancy, was a project intended for youth between the ages of 15 -24. Several 30-second spots and other materials were produced.
"LAS MANITOS": An Integrated Mass Media Communication Campaign. 1993-1996. "Las Manitos" was an integrated mass media communication campaign designed to increase awareness of and generate demand for reproductive health services in Bolivia's urban centers.
"LAS TROMES" - Selling Information as the Product. 1993. This campaign was created to increase the number of visits to Family Planning providers in Lima, Pirua and Cuzco, and promote contraceptive use by addressing myths and barriers. Productions include TV spots, posters, signs and banners, radio infospots, and other promotional materials.
VASECTOMIA: "Um Acto de Amor". 1988-89. This highly successful project used mass media to promote vasectomy services in three regional centers in Brazil, and was one of the first integrated mass media campaigns to promote vasectomy in Latin America. |